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  <itemType itemTypeId="20">
    <name>Data Collections</name>
    <description>These fields are in addition to Dublin Core fields to describe MDL's data collections, including microdata, statistical data, and GIS data.</description>
    <elementContainer>
      <element elementId="53">
        <name>Collection</name>
        <description>Which type of resource this is</description>
        <elementTextContainer>
          <elementText elementTextId="196227">
            <text>Microdata</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="111">
        <name>Terms of Use</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196239">
            <text>Restricted to University of Toronto students, staff and faculty</text>
          </elementText>
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      </element>
      <element elementId="56">
        <name>License</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196242">
            <text>Restricted</text>
          </elementText>
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      </element>
      <element elementId="65">
        <name>Data Collector</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196245">
            <text>Mass Observation Project</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="77">
        <name>Collection Date</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196248">
            <text>1981 to 2009</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="80">
        <name>Distributor</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196251">
            <text>Mass Observation Project</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="83">
        <name>Geographic Keywords</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196254">
            <text>Great Britain/United Kingdom</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="117">
        <name>Continent</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196257">
            <text>Europe</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="86">
        <name>Mode of Data Collection</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196260">
            <text>Questionnaires were mailed out by the project to respondents (known as "observers") who mailed back their written or typed responses. </text>
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      </element>
      <element elementId="89">
        <name>Notes</name>
        <description/>
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          <elementText elementTextId="196263">
            <text>Qualitative data </text>
          </elementText>
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      <element elementId="123">
        <name>Keywords</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196266">
            <text>Culture and leisure</text>
          </elementText>
          <elementText elementTextId="196269">
            <text>Political Science</text>
          </elementText>
          <elementText elementTextId="196272">
            <text>Public opinion polls</text>
          </elementText>
          <elementText elementTextId="196275">
            <text>Social issues</text>
          </elementText>
        </elementTextContainer>
      </element>
      <element elementId="108">
        <name>Links</name>
        <description/>
        <elementTextContainer>
          <elementText elementTextId="196278">
            <text>&lt;a href="https://librarysearch.library.utoronto.ca/discovery/fulldisplay?context=L&amp;amp;vid=01UTORONTO_INST:UTORONTO&amp;amp;search_scope=UTL_AND_CI&amp;amp;tab=Everything&amp;amp;docid=alma991105950946906196"&gt;MassObservationProject,1981-2009&lt;/a&gt;</text>
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    <elementSet elementSetId="1">
      <name>Dublin Core</name>
      <description>The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/.</description>
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        <element elementId="50">
          <name>Title</name>
          <description>A name given to the resource</description>
          <elementTextContainer>
            <elementText elementTextId="196230">
              <text>Mass Observation Project, 1981-2009</text>
            </elementText>
          </elementTextContainer>
        </element>
        <element elementId="39">
          <name>Creator</name>
          <description>An entity primarily responsible for making the resource</description>
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            <elementText elementTextId="196233">
              <text>Mass Observation Project&#13;
, University of Sussex&#13;
, Adam Matthew Digital (Firm)</text>
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          </elementTextContainer>
        </element>
        <element elementId="41">
          <name>Description</name>
          <description>An account of the resource</description>
          <elementTextContainer>
            <elementText elementTextId="196236">
              <text>The Mass Observation Project was a rebirth of the 1937 Mass Observation project. Launched by the University of Sussex in 1981, the collection consists of questionnaires sent out by the Mass Observation project and features the thousands of responses on topics related to politics, social issues, and popular events. 
Responses are available from 1981-1999, with the 2000s planned to be released in 2022.</text>
            </elementText>
          </elementTextContainer>
        </element>
      </elementContainer>
    </elementSet>
  </elementSetContainer>
</item>
